Meet the Piggy family. They’re about to embark on a wonderful journey together as they teach their (soon-to-arrive) little piggy about the importance of financial literacy through every stage of life—how to spend wisely, save regularly and plan for a bright financial future for the whole family. Come along and learn!
of Americans worry about not having enough money to cover regular expenses.
(Pew Charitable Trusts)
(National Foundation for Credit Counseling, Inc.)
(Pew Charitable Trusts)
$972
COST OF
HEALTH CARE
$108
COST OF CLOTHING
$13,500
$972
/MO. INFANT
COST OF
HEALTH CARE
$108
/MO. INFANT
COST OF CLOTHING
$13,500
FROM 0-17 YEARS
Congratulations! The Piggy family’s bundle of joy has arrived. Now what? Over the next 17 years, their family (like yours) will spend thousands of dollars on everything from pureed peas to safety seats. But they’re also focused on the future. That’s why they’re starting to save for college and have purchased life insurance. Are you ready?
A middle income family can expect to spend about
$241,080
/CHILD
for food, shelter and other necessities OVER THE NEXT 17 YEARS
(Dept. of Ag. 2013)
(2016 Insurance Barometer Study)
It’s a big decision for the Piggy family—whether or not to give their little piggy an allowance. If so, how much? And which chores are acceptable at this age? If not, how will the Piggy family teach financial responsibility and the importance of saving? Start teaching your little one the value of a dollar today with these tools.
$4.36
The average gift from
the tooth fairy in 2014.
(Delta Dental, 2015)
OF AMERICANS SAY THAT
ALLOWANCES TEACH
CHILDREN FINANCIAL
RESPONSIBILITY.
(AICPA poll, 2016)
$4.36
The average gift from
the tooth fairy in 2014.
(Delta Dental, 2015)
CHILDREN SPEND ABOUT
6
hrs
a week doing
chores to
earn cash.
$
(AICPA poll, 2016)
68%
of American parents give their
children an allowance
THE AVERAGE ALLOWANCE IS $67.80 PER MONTH—OR $814 A YEAR.
(AICPA poll, 2016)
In 2016, the number of employed youth
16-24 increased by 1.9 million
to 20.5 million in the U.S.
65%
OF HIGH SCHOOL AND COLLEGE STUDENTS GET MONEY TO SHOP FROM THEIR PARENTS
27%
USE THEIR OWN MONEY FROM A JOB
10%
DON'T HAVE MONEY TO SHOP
(stageoflife.com)
It’s time for this little piggy to get his first job and start saving money towards larger goals like a car or college. Momma and Poppa pig will give their teen tips on landing a job. (And they’ll show him why his paycheck may be smaller than he expected.) Just one of the many lessons learned on the job!
OF YOUTH AGE 13-17 HAVE OR HAVE ACCESS TO A CELLPHONE
(growingwireless.com)
Monthly operating
costs for your first car:
$202
/mo.
MONTHLY INSURANCE PREMIUMS
$86
/mo.
MONTHLY GASOLINE EXPENSES
$32
/mo.
MONTHLY MAINTENANCE COSTS
Congratulations, Piggy family! Your little one has graduated high school and is ready to begin his next adventure—college. Beyond calculus and quantum physics, piggy will learn to stick to a budget, manage a credit card and protect himself from identity theft. Are your children ready for Financial Independence 101?
64%
of college students use
loans to help pay for college
*National Student Financial
Wellness Study 2015
MORE LIKELY TO
BE THE VICTIM OF
FRIEND/FAMILY
IDENTITY FRAUD
(Javelin, Identity Fraud Study, 2015 via BusinessInsider.com)
14%
of college freshmen reported having
at least one credit card
with an average balance of
$611
*Sallie Mae, 2013
Although their little piggy is now grown, Momma and Poppa pig never stop thinking about how to protect their family and future generations. That’s why they continue to plan for retirement and update their life insurance regularly. You can prepare your family for whatever the future holds by talking to a trusted advisor today.
The average American retires at
63
(Fool.com, Retirement stats that will blow you away)
You'll need approximately
$1,060,751
IN SAVINGS TO DRAW $5,000/MO.
FOR 30 YEARS IN RETIREMENT
(Fool.com Retirement stats that will blow you away)
4 in 10
AMERICANS HAVEN'T BOUGHT LIFE INSURANCE BECAUSE THEY'RE UNAWARE OF HOW MUCH TO BUY
(Life Happens Study)
Close the gap in your financial future.
A FARM BUREAU AGENT CAN HELP
Whether you’re just starting your family, or preparing for an empty nest, your family’s future is a top priority. We can help. Talk to an agent today about funding college, saving for retirement and finding the right home, auto and life insurance coverage.
